Email Marketing

Online users trust information sent by email from a business they have signed up to more than they trust commercials on TV. Zuma will help you grow and effectively market to your database.

Grow Your Database

As part of your overall web strategy your online database is an essential element to consider. How do i grow my email database? Every business is different but every business should be doing it and we can help come up with ideas and implement ways online that you can capture new members. We follow strict Anti Spam regulations enforced by the Department of Internal Affairs, and can help you develop online campaigns dedicated to database growth.

Email Marketing

Once you have set up your database, there a a number of tools out there that help you delivery email campaigns to your members. At ZUMA we work with Mailchimp but are familiar with a range or email marketing systems and can manage your email campaigns in house, or set them up for you to be self managed by you and your team in the future.

Our graphic designers can help you create emotive content and creative email design, and our developers set up the HTML code within the Mailchimp system for you. We make email newsletters easy, and can work out an ongoing email marketing plan for you or help you with a one off campaign.

Benefits of email marketing

  • Increase sales conversion 
  • Introduce new products and services 
  • Ask for feedback 
  • Educate your target market 
  • Spread the word about your business - its easy to pass on an email rather than a newspaper advert! 
  • Generate repeat business 
  • Save time and paper and the planet 

Start communicating with your target market and see where it takes you.